Equestrian Marketing Conference with participation of Agnieszka Kalinowska

We are pleased to announce that law Agnieszka Kalinowska will speak at this year’s Equestrian Marketing Conference, which will take place in Poznań on March 1, 2025. The conference is organized for the second time by Equestrian Marketing: Equestrian Marketing: Strona główna.

Lecture topic: Legal basis of cooperation with athletes and influencers. Learn how to act in accordance with the regulations and benefit from such cooperation. During Agnieszka’s lecture, you will learn specific and practical tips on how to construct a cooperation agreement with athletes and influencers for marketing purposes.

The use of image on the Internet is associated with a number of legal regulations which include both the protection of personal rights and commercial and marketing issues. In order to effectively promote services or products, you need to be able to use the opportunities offered by the Internet and social media. One of the very popular forms of marketing today is cooperation with athletes or influencers. In case of athletes or influencers who run profiles on social media platforms such as Instagram, Facebook or TikTok, issues related to the use of their image are particularly important if they promote products or services. In order to avoid legal problems, it is worth specifying in detail the rules for the use of the image through appropriate agreements and complying with regulations related to the protection of privacy and reputation on the website.

We cordially invite you to this event. See you in Poznań!

Link to the event: Konferencja | Equestrian Marketing

Poznań Equestrian Conference during international competition CAVALIADA

We have a great pleasure to inform you that as part of the co-created EquiConcept project this year we can meet you in person at the conference dedicated to horse riding and business: Poznań Equestrian Conference, which will take place during the international CAVALIADA competition in Poznań.

We cordially invite you to this event. See you in Poznań!

Link to the event: Program wydarzeń – PEC.

You can read about the EquiConcept project on the dedicated website: Equiconcept.

International Sports Law Conference in Lisbon

Agnieszka Kalinowska (an equine and sports lawyer) participated in the International Sports Law Conference (“the Conference”) organised by the worldwide association of sports lawyers: International Sports Lawyers Association (“ISLA”), Instituto Iberoamericano de Derecho Deportivo and Portuguese Sports Law Association.

The Conference took place at the magnificent Sport Lisboa e Benfica Stadium, and it was both an unforgettable experience and exceptional opportunity to meet leaders and experts from different sports disciplines, including equestrian sports, during which participants could exchange ideas/opinions and develop international connections.

You can also learn about the details of this event from this publication by Agnieszka Kalinowska: The International Sports Law Conference 2024 – W Legal.